Are You Actually Covered Part 1: DIY Contracts and ‘Inherent Risk’ Sigs
It might seem like having any generic contract or liability release will cover your needs, but not all of them…
Beginner Boom
Capitalize on the growing popularity of reining among riders coming from other disciplines and newcomers to horses. By Jennifer Paulson…
Investing in Real Estate
Real estate investments can be used to subsidize your training business and build up funds for retirement. By Kristin Pitzer…
When the Horse Doesn’t Work Part 2: Assess Risk Tolerance and Acknowledge Your Responsibility
Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…Find Your Realtor
The right realtor for your needs depends on many factors. Amy Rushing, an experienced horse-property realtor, shares her tips. By…Creating Culture Part 1: What Is Culture?
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…Parting Ways
Separating from a customer isn’t easy, but it’ll probably be part of your business at some point. Be mindful in…Take the Community Spotlight
Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…Invest in Yourself Part 2: Be Your Own Client
It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…Fine-Tune Your Facebook Ads
Use this powerful tool to promote your business. By Jennifer Paulson If your 2023 social media strategy includes adding Facebook…Build a Better Team
You’ve hired the right people to support your business. Now, what can you do to help them work together to…
Lesson (Horses) for Success Part 3: Value-Added Benefits
Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
Master the Mayhem Part 1: Can-Do-Better Candace
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…No Place Like Home Part 1: Make Cleanliness a Priority
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…No Place Like Home Part 6: Create Separate Spaces
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
Making the Pitch
Presentation is everything when selling ideas to owners. By Jennifer Paulson Have you ever felt compelled to take horses to…Multiple Personalities of the Non Pro Part 4: Poor-Loser Larry
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…Million-Dollar Marketing Part 2: Social Media
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…Invest in Yourself Part 4: When to Start Investing
It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…SafeSport for All
Use this government program to add credibility to your business. By Jennifer Paulson Do you have youth riders in your…
Social Media on the Up and Up
Credibility and integrity mean everything in business. Ensure that your social media use shines a positive light on your training…
Thinking Outside the Circles Part 4: Embracing Technology
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…The Diversification TriangleAre You Hiring Employees or Contractors?
Diversifying can give you options throughout your career. Focusing tightly on one aspect of business can leave you in a…Sponsorship Starters
Learn how top riders create and maintain willing partnerships. By Lauren Stanley Do you dream of being a top competitor…Unlock Your Full Potential Part 3: SMART Goals
The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…More Fall Marketing Tips
Leverage fall happenings to boost your business. By Jennifer Paulson This might be the busiest time of the year for…
Multiple Personalities of the Non Pro Part 5: Big-Dreams Darcy
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Lesson (Horses) for Success Part 2: The ‘Right’ Horse
Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
Master the Mayhem Part 2: Social-Savvy Sarah
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Invest in Yourself Part 1: Investing Isn’t a Scary Word
It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…
The Social Cowboy Part 1: Beyond Social Media
Leverage major events and hot topics to your advantage on social media. By Kristin Pitzer On August 17, 2019, fans…Hiring the Unicorn
Clear criteria can help you find the right new employee and establish the new hire’s role. And if you’re a…
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