
Social Media on the Up and Up
Credibility and integrity mean everything in business. Ensure that your social media use shines a positive light on your training…
Your Financial Training Plan Part 1: The Futurity Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…
Getting the Message Right to the Right People Part 5: Making a Call to Action
Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…
A Matter of Respect Part 3: A Change in Focus
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
Add Power to Your Efforts With Your Website
Social media might be most top-of-mind, but your website is where the work really gets done. By Jennifer Paulson We…
The Art of Reinvention Part 2: How to Use Your Network
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
Your Financial Training Plan Part 3: The Out-to-Pasture Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…
No Place Like Home Part 5: Organize the Gear
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
Thinking Outside the Circles Part 4: Embracing Technology
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
Budgeting by Buckets
Don’t be intimidated by budgeting. Instead, follow these simple steps to determine your needed income from each horse. By Chad…
Family/Work Balance
Find a way to be successful and enjoy your family. By Jennifer Paulson Whether your kids are tiny tots or…
Best Advice: John Tague
The owner of Toyon Ranch built his career from the ground up. This Q&A highlights how his experiences can help…
When Clients Don’t Pay
Recovering money from nonpaying clients can be difficult, but by taking certain measures to protect yourself, you can prevent it…2023 Youth Coach of the Year: Shane Kelly
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
Crisis Communication Part 3: Sick Horse
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
Keeping to the Code
Good ethics are key when buying or selling horses for customers. By Kristin Pitzer In the reining industry, horse buying…
Take the Community Spotlight
Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…
Are You Actually Covered Part 2: The Assumptive Contract and the Form Document
It might seem like having any generic contract or liability release will cover your needs, but not all of them…
Creating Culture Part 4: Empower Employees
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
A Matter of Respect Part 3: A Focus on the Horses
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
The Spin on Sponsorships Part 3: Sponsor Seminars at a Facility
Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
2023 Up-and-Coming Professional of the Year: Jack Daniels
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
Say the Right Thing Part 2: Do Some Prep & Remember As Much As You Can
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
Multiple Personalities of the Non Pro Part 2: Parent/Spouse With Good Intentions
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Inspire Your Team
Engaging current and new customers is important. But doing the same for your team of employees might be even more…
Keep It Neighborly
As cities grow, more and more equine professionals could find themselves at odds with new non-horsey neighbors. Handling a dispute…
Planning for Worst-Case Scenarios Part 3: Creating a Trust or Will
Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
Multiple Personalities of the Non Pro Part 4: Poor-Loser Larry
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Four Easy Marketing Tips You’re Overlooking
Marketing doesn't have to be a ton of work. Check that you're using these simple tactics. By Jennifer Paulson It’s…
Getting the Message Right to the Right People Part 2: First Steps
Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…
When the Horse Doesn’t Work Part 2: Assess Risk Tolerance and Acknowledge Your Responsibility
Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…
Beginner Boom
Capitalize on the growing popularity of reining among riders coming from other disciplines and newcomers to horses. By Jennifer Paulson…
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