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  • No Place Like Home Part 2: Simplify the Layout

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • Planning for Worst-Case Scenarios Part 3: Creating a Trust or Will

    Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
  • The Spin on Sponsorships Part 4: Signage at Shows/Clinics

    Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
  • Getting the Message Right to the Right People Part 1: Facebook Isn’t Enough

    Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…
  • Million-Dollar Marketing Part 4: Treating Yourself Like a Prospect

    Advertise and market like a millionaire with tips from some of the best in the performance-horse business.  By Megan Arszman…
  • Word-of-Mouth Marketing

    What people say about you can build your business. By Jennifer Paulson Word-of-mouth marketing can be a huge boost to…
  • Prioritize Your Mental Health Part 3: Ditch ‘Comparisonitis’ & Limit Social Media

    Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
  • Are You Actually Covered Part 1: DIY Contracts and ‘Inherent Risk’ Sigs

    It might seem like having any generic contract or liability release will cover your needs, but not all of them…
  • Professionals Need Coaching, Too, Part 1: An Extra Set of Eyes

    Nobody knows everything about everything—unless you’re the coach. By Megan Arszman This is it. You’ve hung your shingle; you’ve entered…
  • Multiple Personalities of the Non Pro Part 2: Parent/Spouse With Good Intentions

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • Creating Culture Part 5: Tools for Change

    The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
  • Crisis Communication Part 2: Rider Injury

    When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
  • New Year Marketing Calendar

    Start your New Year on solid footing by planning for marketing success. By Jennifer Paulson The beginning of the year…
  • A Matter of Respect Part 3: A Focus on the Horses

    Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
  • Million-Dollar Marketing Part 2: Social Media

    Advertise and market like a millionaire with tips from some of the best in the performance-horse business.  By Megan Arszman…
  • No Place Like Home Part 4: Groom Your Grounds

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • Professionals Need Coaching, Too, Part 3: What to Look For

    Nobody knows everything about everything—unless you’re the coach. By Megan Arszman This is it. You’ve hung your shingle; you’ve entered…
  • Thinking Outside the Circles Part 1: Judging

    NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
  • Haul Without Worries

    Hauling horses generally comes with the territory of being a reining trainer. Make sure to protect yourself, both financially and…
  • No Place Like Home Part 5: Organize the Gear

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • The Art of Reinvention Part 4: Closing Sage Advice

    Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
  • Multiple Personalities of the Non Pro Part 6: Stage-Fright Stacy

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • Google Reviews

    Use reviews to build your visibility and your business. By Jennifer Paulson When acquiring new customers, we’ve established that most…
  • Are You Actually Covered Part 2: The Assumptive Contract and the Form Document

    It might seem like having any generic contract or liability release will cover your needs, but not all of them…
  • Thinking Outside the Circles Part 2: Coaching and Clinics

    NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
  • Prosper Like a Pro Part 3: Start Saving

    In this four-part series, learn to manage your finances so you can achieve your goals as a trainer and business…
  • Mentoring and Collaboration

    When we help each other, we all succeed and improve our industry. By Casey Hinton, With Jennifer Paulson Mentorship and…
  • Master the Mayhem Part 3: No-Pay Paul

    Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
  • In It for the Long Run Part 3: Honesty and Equity

    Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
  • Avoid Penalties Outside the Arena: Quarterly Tax Payments

    Paying quarterly taxes is about more than to avoiding a surprise at the end of the year. By Megan Arszman…
  • Your Financial Training Plan Part 1: The Futurity Plan

    Prepare for your future with tailored retirement plans for each stage of your career.  By Carrie Volmer, With Alexis Bennett…
  • SafeSport for All

    Use this government program to add credibility to your business. By Jennifer Paulson Do you have youth riders in your…

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