The Spin on Sponsorships Part 4: Signage at Shows/Clinics
Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
Investing in Real Estate
Real estate investments can be used to subsidize your training business and build up funds for retirement. By Kristin Pitzer…Crisis Communication Part 1: Devastating Weather Event
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…Your Financial Training Plan Part 2: The Prime Time Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…
Keep Tabs on Your Competition
As an NRHA Professional, competition is at the core of your business. But understanding your competition is also valuable outside…
Winter Marketing Ideas
Heat up your marketing efforts this winter with these thought-starters. By Jennifer Paulson The first of the year brings a…Hiring the Unicorn
Clear criteria can help you find the right new employee and establish the new hire’s role. And if you’re a…
Prosper Like a Pro Part 2: Expect the Unexpected
In this four-part series, learn to manage your finances so you can achieve your goals as a trainer and business…Inspire Your Team
Engaging current and new customers is important. But doing the same for your team of employees might be even more…Fine-Tune Your Facebook Ads
Use this powerful tool to promote your business. By Jennifer Paulson If your 2023 social media strategy includes adding Facebook…
Media Kits: How and Why
A media kit could help boost your business, from gaining customers to partnering with sponsors to becoming a reliable resource.…How to Safely Host a Clinic
By ensuring that you have the appropriate policies in place, you’ll keep yourself protected when hosting a clinic on your…Creating Culture Part 5: Tools for Change
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
Planning for Worst-Case Scenarios Part 2: Choosing a Caretaker
Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
2023 Up-and-Coming Professional of the Year: Jack Daniels
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
Master the Mayhem Part 4: Better-Than-the-Rest Billie
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Thinking Outside the Circles Part 3: Selling and Catch-Riding
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…Recognition Gets You Recognized
Think awards are silly? Think again—they can introduce you to a whole new customer base. By Jennifer Paulson It’s easy…
Million-Dollar Marketing Part 1: Branding
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…Be Camera-Confident
Putting yourself out there on video can be intimidating, but it can also put your business on the next level.…
Creating Culture Part 3: Communicate
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…Learn Together Part 3: How a Group Could Help You
How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…Unlock Your Full Potential Part 4: Put Your Mind to It and Stay on Track
The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…Say the Right Thing Part 2: Do Some Prep & Remember As Much As You Can
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…Professionals Need Coaching, Too, Part 1: An Extra Set of Eyes
Nobody knows everything about everything—unless you’re the coach. By Megan Arszman This is it. You’ve hung your shingle; you’ve entered…
A Matter of Respect Part 3: A Focus on the Horses
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…No Place Like Home Part 1: Make Cleanliness a Priority
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
Planning for Worst-Case Scenarios Part 4: Saving for Long-Term Care
Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
The Art of Reinvention Part 2: How to Use Your Network
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
2023 Non Pro Coach of the Year: Dan Huss
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
Invest in Yourself Part 1: Investing Isn’t a Scary Word
It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…Fall Marketing Ideas
Plan your social media and marketing efforts ahead with these thought-starters for the fall season. By Jennifer Paulson Fall is…
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