Million-Dollar Marketing Part 3: Traditional Marketing Campaigns
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…Find Your Realtor
The right realtor for your needs depends on many factors. Amy Rushing, an experienced horse-property realtor, shares her tips. By…5 Media Blunders You Don’t Want to Make
Interacting with the media isn’t a natural skill for most trainers. Learn what blunders to avoid and how to have…
A Matter of Respect Part 3: A Change in Focus
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
Working Students: What Do They Do?
You have a student intern. Now what do you do? By Katie Navarra Working students at stables are a lot…
Winter Marketing Ideas
Heat up your marketing efforts this winter with these thought-starters. By Jennifer Paulson The first of the year brings a…
Master the Mayhem Part 3: No-Pay Paul
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
A Matter of Respect Part 3: A Focus on the Horses
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
A Matter of Respect Part 2: A Commitment to Horsemanship
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…Your Financial Training Plan Part 2: The Prime Time Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…All Eyes on You
…Or at least your social media. By Jennifer Paulson Your social media posting game is strong. You’ve figured out a…Personal Vs. Professional
Sometimes personal beliefs spill over into business. But there are times you should avoid the crossover on your social media.…A Matter of Respect Part 1: A Way of Life
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
How’s Your Profile?
Did you know you have a profile on nrha.com? Check it out for yourself by clicking the Resources tab and…
Quiet Quitting
Don't let employees fall through the cracks. By Jennifer Paulson You’ve probably seen the buzz about a concept called “quiet…The Art of Reinvention Part 3: Transition With the Right Support
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…Hiring the Unicorn
Clear criteria can help you find the right new employee and establish the new hire’s role. And if you’re a…Sponsorship Starters
Learn how top riders create and maintain willing partnerships. By Lauren Stanley Do you dream of being a top competitor…
Say the Right Thing Part 3: Best Foot Forward
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
Four Easy Marketing Tips You’re Overlooking
Marketing doesn't have to be a ton of work. Check that you're using these simple tactics. By Jennifer Paulson It’s…Build Your Community
Your barn is a community. Engaging your customers will help it grow. By Jennifer Paulson You have a barn full…Take the Community Spotlight
Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…
Prioritize Your Mental Health Part 2: Create Boundaries
Your own health can find itself at the bottom of your to-do list, but for a successful business and a…Curb Appeal Matters Part 1: First Impressions Count
By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…
Broadening Horizons: Linde von Koeding
Working abroad can have a big impact on your business. By Abigail Boatwright As an up-and-coming trainer, so much value…
Thinking Outside the Circles Part 3: Selling and Catch-Riding
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
Master the Mayhem Part 5: Bubble-Wrap Barb
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Say the Right Thing Part 1: Why Media Matters
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…Creating Culture Part 2: Live What You Believe
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
Media Kits: How and Why
A media kit could help boost your business, from gaining customers to partnering with sponsors to becoming a reliable resource.…Are You Actually Covered Part 2: The Assumptive Contract and the Form Document
It might seem like having any generic contract or liability release will cover your needs, but not all of them…Crisis Communication Part 4: You Get Hurt
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
Search the Pro Trainer: