End Customer Turnover
Six tips for keeping long-term customers from NRHA Professionals who’ve been there and done that. By Katie Navarra Experienced NRHA…
Billing: Itemize or Flat-Rate?
How you bill your clients can have a huge impact on your bottom line. By Jennifer Paulson In the 2021…
In It for the Long Run Part 1: Communication
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…The Diversification TriangleAre You Hiring Employees or Contractors?
Diversifying can give you options throughout your career. Focusing tightly on one aspect of business can leave you in a…
The Art of Reinvention Part 4: Closing Sage Advice
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…In It for the Long Run Part 4: Location and Consistency
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…All Eyes on You
…Or at least your social media. By Jennifer Paulson Your social media posting game is strong. You’ve figured out a…
Multiple Personalities of the Non Pro Part 1: Party-Hardy Charlie
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Media Kits: How and Why
A media kit could help boost your business, from gaining customers to partnering with sponsors to becoming a reliable resource.…5 Media Blunders You Don’t Want to Make
Interacting with the media isn’t a natural skill for most trainers. Learn what blunders to avoid and how to have…
Say the Right Thing Part 3: Best Foot Forward
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…Thinking Outside the Circles Part 2: Coaching and Clinics
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
Healthy Boundaries
Managing your own social media can become a second full-time job—but it doesn’t have to be that way. By Jennifer…Prioritize Your Mental Health Part 3: Ditch ‘Comparisonitis’ & Limit Social Media
Your own health can find itself at the bottom of your to-do list, but for a successful business and a…When the Horse Doesn’t Work Part 1: Mange Expectations and Voice Your Concerns
Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…Creating Culture Part 5: Tools for Change
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
In It for the Long Run Part 2: Understanding Their Goals
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…Fall Marketing Tips
Keep your business top of mind this fall. By Jennifer Paulson You’re headed into what’s probably the busiest part of…
Introducing Horse IQ
Leverage a new digital platform to educate your new reining horse owners. By Jennifer Paulson With the increased visibility of…Your Financial Training Plan Part 2: The Prime Time Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…
Lesson (Horses) for Success Part 3: Value-Added Benefits
Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
Master the Mayhem Part 4: Better-Than-the-Rest Billie
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…Million-Dollar Marketing Part 2: Social Media
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…
Master the Mayhem Part 1: Can-Do-Better Candace
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Master the Mayhem Part 2: Social-Savvy Sarah
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Million-Dollar Marketing Part 1: Branding
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…
2023 Non Pro Coach of the Year: Dan Huss
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…Have You Considered Coaching
A coach can change your perspective on your training and your business. By Jennifer Paulson As an NRHA Professional, you’re…11 Tips for Tax Write-Offs
Stay on top of your potential tax breaks to minimize your payments. By Megan Arszman Most professionals dread tax season,…Communication Counts
When and how you communicate with customers sets the path for a positive, long-term relationship. By Casey Hinton, With Jennifer…Prioritize Your Mental Health Part 4: Common Signs of Mental Health Concerns
Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
Are You Actually Covered Part 3: The Termination Clause
It might seem like having any generic contract or liability release will cover your needs, but not all of them…
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