In It for the Long Run Part 4: Location and Consistency
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
The Social Cowboy Part 1: Beyond Social Media
Leverage major events and hot topics to your advantage on social media. By Kristin Pitzer On August 17, 2019, fans…
Google Reviews
Use reviews to build your visibility and your business. By Jennifer Paulson When acquiring new customers, we’ve established that most…
Million-Dollar Marketing Part 3: Traditional Marketing Campaigns
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…
Planning Time Away
You have to make time to recharge so you can be the best trainer, coach, and horseman. By Katie Navarra…
Family/Work Balance
Find a way to be successful and enjoy your family. By Jennifer Paulson Whether your kids are tiny tots or…
Are You Actually Covered Part 3: The Termination Clause
It might seem like having any generic contract or liability release will cover your needs, but not all of them…Have You Considered Coaching
A coach can change your perspective on your training and your business. By Jennifer Paulson As an NRHA Professional, you’re…
Say the Right Thing Part 1: Why Media Matters
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…The Art of Reinvention Part 3: Transition With the Right Support
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…A Matter of Respect Part 1: A Way of Life
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…Prioritize Your Mental Health Part 1: Find Exercise
Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
Master the Mayhem Part 1: Can-Do-Better Candace
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…Don’t Get Caught Without Insurance Coverage
You might think having property insurance or a professional liability policy will fully cover you during an accident, but depending…Build a Better Team
You’ve hired the right people to support your business. Now, what can you do to help them work together to…Your Financial Training Plan Part 3: The Out-to-Pasture Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…Fall Marketing Tips
Keep your business top of mind this fall. By Jennifer Paulson You’re headed into what’s probably the busiest part of…
Multiple Personalities of the Non Pro Part 1: Party-Hardy Charlie
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…Professionals Need Coaching, Too, Part 3: What to Look For
Nobody knows everything about everything—unless you’re the coach. By Megan Arszman This is it. You’ve hung your shingle; you’ve entered…Getting the Message Right to the Right People Part 1: Facebook Isn’t Enough
Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…Personal Vs. Professional
Sometimes personal beliefs spill over into business. But there are times you should avoid the crossover on your social media.…
More Fall Marketing Tips
Leverage fall happenings to boost your business. By Jennifer Paulson This might be the busiest time of the year for…
Four Easy Marketing Tips You’re Overlooking
Marketing doesn't have to be a ton of work. Check that you're using these simple tactics. By Jennifer Paulson It’s…Crisis Communication Part 4: You Get Hurt
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…When the Horse Doesn’t Work Part 1: Mange Expectations and Voice Your Concerns
Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…
Planning for Worst-Case Scenarios Part 3: Creating a Trust or Will
Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…Curb Appeal Matters Part 2: Worth the Effort
By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…Creating Culture Part 4: Empower Employees
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
2023 NRHA Professionals of the Year
Learn more about the recipients of these awards—chosen by their peers—and how they’ve built their careers to this level. By…Getting the Message Right to the Right People Part 3: Choosing Your Outlets
Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…Make It Official
Many deals are done on a word and a handshake in the horse industry. But when it comes to your…2023 Youth Coach of the Year: Shane Kelly
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
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