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  • Build a Better Team

    You’ve hired the right people to support your business. Now, what can you do to help them work together to…
  • The Spin on Sponsorships Part 2: Feeding and Care of Sponsors

    Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
  • When Clients Don’t Pay

    Recovering money from nonpaying clients can be difficult, but by taking certain measures to protect yourself, you can prevent it…
  • Say the Right Thing Part 1: Why Media Matters

    When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
  • Curb Appeal Matters Part 2: Worth the Effort

    By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…
  • In It for the Long Run Part 3: Honesty and Equity

    Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
  • Google Reviews

    Use reviews to build your visibility and your business. By Jennifer Paulson When acquiring new customers, we’ve established that most…
  • Beginner Boom

    Capitalize on the growing popularity of reining among riders coming from other disciplines and newcomers to horses. By Jennifer Paulson…
  • Build Barn (and Brand) Loyalty

    Keeping customers loyal to your program bolsters your reputation and keeps your business running steady. By Jennifer Paulson You probably…
  • No Place Like Home Part 2: Simplify the Layout

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • When the Horse Doesn’t Work Part 3: Explore All Options

    Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…
  • Learn Together Part 3: How a Group Could Help You

    How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
  • 2023 Youth Coach of the Year: Shane Kelly

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • In It for the Long Run Part 4: Location and Consistency

    Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
  • The Social Cowboy Part 1: Become Insta-Famous

    Leverage major events and hot topics to your advantage on social media. By Kristin Pitzer On August 17, 2019, fans…
  • Multiple Personalities of the Non Pro Part 2: Parent/Spouse With Good Intentions

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • Marriage, Finances, and Conflict

    Don't let your relationship suffer. Consider these five tips. By Jennifer Paulson Debt and finances are top two reasons former…
  • Crisis Communication Part 4: You Get Hurt

    When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
  • Are You Actually Covered Part 2: The Assumptive Contract and the Form Document

    It might seem like having any generic contract or liability release will cover your needs, but not all of them…
  • A Matter of Respect Part 3: A Focus on the Horses

    Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
  • Learn Together Part 1: A Little History and Keys to Success

    How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
  • Million-Dollar Marketing Part 2: Social Media

    Advertise and market like a millionaire with tips from some of the best in the performance-horse business.  By Megan Arszman…
  • All Eyes on You

    …Or at least your social media. By Jennifer Paulson Your social media posting game is strong. You’ve figured out a…
  • Unlock Your Full Potential Part 3: SMART Goals

    The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…
  • Prioritize Your Mental Health Part 3: Ditch ‘Comparisonitis’ & Limit Social Media

    Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
  • Timeliness Matters

    In all things involving your business, being punctual can make or break your operation. This is especially true when it…
  • 2023 Horseman of the Year: Nathan Piper

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • Unlock Your Full Potential Part 1: What Is a Coach?

    The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…
  • Thinking Outside the Circles Part 3: Selling and Catch-Riding

    NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
  • Healthy Boundaries

    Managing your own social media can become a second full-time job—but it doesn’t have to be that way. By Jennifer…
  • Lesson (Horses) for Success Part 1: Temporary to Permanent Riders

    Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
  • Getting the Message Right to the Right People Part 1: Facebook Isn’t Enough

    Running your training business is about more than wet saddle blankets.By Megan Arszman I started training horses because I’m not…

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  • Recent Articles

    • Delegate to Do More
    • Defamation or Opinion?
    • Build a Better Team
    • 2023 Becky Hanson Horsewoman of the Year: Jordan McBurney
    • 2023 Up-and-Coming Professional of the Year: Jack Daniels
    • 2023 Non Pro Coach of the Year: Dan Huss
    • 2023 Youth Coach of the Year: Shane Kelly
    • 2023 Horseman of the Year: Nathan Piper
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