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  • Lesson (Horses) for Success Part 2: The ‘Right’ Horse

    Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
  • 6 Can’t-Skip Social Media Tips

    Remember these easy hints for better traction on social media. By Jennifer Paulson Advice for social media is pretty easy…
  • Take the Community Spotlight

    Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…
  • Beginner Boom

    Capitalize on the growing popularity of reining among riders coming from other disciplines and newcomers to horses. By Jennifer Paulson…
  • No Place Like Home Part 3: Light Up Their World

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • 2023 Becky Hanson Horsewoman of the Year: Jordan McBurney

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • Personal Vs. Professional

    Sometimes personal beliefs spill over into business. But there are times you should avoid the crossover on your social media.…
  • The Spin on Sponsorships Part 2: Feeding and Care of Sponsors

    Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
  • Creating Culture Part 1: What Is Culture?

    The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
  • The Balancing Act Part 1: The Constant Traveler

    NRHA Professionals find themselves on the road more than ever. How can you manage your business, string of horses and…
  • No Place Like Home Part 1: Make Cleanliness a Priority

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • 2023 Up-and-Coming Professional of the Year: Jack Daniels

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • The Social Cowboy Part 1: Raking in the Likes

    Leverage major events and hot topics to your advantage on social media. By Kristin Pitzer On August 17, 2019, fans…
  • Best Advice: John Tague

    The owner of Toyon Ranch built his career from the ground up. This Q&A highlights how his experiences can help…
  • Invest in Yourself Part 4: When to Start Investing

    It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…
  • Say the Right Thing Part 2: Do Some Prep & Remember As Much As You Can

    When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
  • 2023 Non Pro Coach of the Year: Dan Huss

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • Family/Work Balance

    Find a way to be successful and enjoy your family. By Jennifer Paulson Whether your kids are tiny tots or…
  • Sponsorship Starters

    Learn how top riders create and maintain willing partnerships. By Lauren Stanley Do you dream of being a top competitor…
  • Winter Marketing Ideas

    Heat up your marketing efforts this winter with these thought-starters. By Jennifer Paulson The first of the year brings a…
  • Master the Mayhem Part 4: Better-Than-the-Rest Billie

    Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
  • Multiple Personalities of the Non Pro Part 1: Party-Hardy Charlie

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • 2023 Youth Coach of the Year: Shane Kelly

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • How to Safely Host a Clinic 

    By ensuring that you have the appropriate policies in place, you’ll keep yourself protected when hosting a clinic on your…
  • The Diversification TriangleAre You Hiring Employees or Contractors?

    Diversifying can give you options throughout your career. Focusing tightly on one aspect of business can leave you in a…
  • Say the Right Thing Part 4: Tough Questions

    When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
  • Planning for Worst-Case Scenarios Part 1: Pets and Estate Planning

    Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
  • Say the Right Thing Part 1: Why Media Matters

    When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…
  • Invest in Yourself Part 1: Investing Isn’t a Scary Word

    It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…
  • Media Kits: How and Why

    A media kit could help boost your business, from gaining customers to partnering with sponsors to becoming a reliable resource.…
  • Planning Time Away

    You have to make time to recharge so you can be the best trainer, coach, and horseman. By Katie Navarra…
  • Build a Better Team

    You’ve hired the right people to support your business. Now, what can you do to help them work together to…

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