Your Value Proposition
A careful definition of what you provide your customers—horse and human—can set you apart from other barns and be the…
Master the Mayhem Part 3: No-Pay Paul
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Learn Together Part 1: A Little History and Keys to Success
How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
Thinking Outside the Circles Part 1: Judging
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
Creating Culture Part 6: Win-Win for All
The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…In It for the Long Run Part 3: Honesty and Equity
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
Making the Pitch
Presentation is everything when selling ideas to owners. By Jennifer Paulson Have you ever felt compelled to take horses to…
2023 Up-and-Coming Professional of the Year: Jack Daniels
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
The Spin on Sponsorships Part 2: Feeding and Care of Sponsors
Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
The Art of Reinvention Part 2: How to Use Your Network
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
Planning Time Away
You have to make time to recharge so you can be the best trainer, coach, and horseman. By Katie Navarra…
Delegate to Do More
Use these tips to do more every day. By Jennifer Paulson When you own your own business, it’s easy to…Find Your Realtor
The right realtor for your needs depends on many factors. Amy Rushing, an experienced horse-property realtor, shares her tips. By…Inspire Your Team
Engaging current and new customers is important. But doing the same for your team of employees might be even more…Curb Appeal Matters Part 3: Function Over Form
By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…Learn Together Part 3: How a Group Could Help You
How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…Your Financial Training Plan Part 3: The Out-to-Pasture Plan
Prepare for your future with tailored retirement plans for each stage of your career. By Carrie Volmer, With Alexis Bennett…Crisis Communication Part 1: Devastating Weather Event
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…In It for the Long Run Part 1: Communication
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…Curb Appeal Matters Part 2: Worth the Effort
By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…
Multiple Personalities of the Non Pro Part 1: Party-Hardy Charlie
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…Be Camera-Confident
Putting yourself out there on video can be intimidating, but it can also put your business on the next level.…When Clients Don’t Pay
Recovering money from nonpaying clients can be difficult, but by taking certain measures to protect yourself, you can prevent it…
What to Include on an Invoice
Too much information can confuse customers. Even the most basic invoices should include the following pieces of information. By Katie…
Unlock Your Full Potential Part 1: What Is a Coach?
The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…Your Business Structure Matters
Have you chosen the best business entity for your operation? By Jennifer Paulson A 2021 NRHA Professionals’ Survey pointed out…
Add Power to Your Efforts With Your Website
Social media might be most top-of-mind, but your website is where the work really gets done. By Jennifer Paulson We…
Healthy Boundaries
Managing your own social media can become a second full-time job—but it doesn’t have to be that way. By Jennifer…
The Art of Reinvention Part 4: Closing Sage Advice
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
Multiple Personalities of the Non Pro Part 2: Parent/Spouse With Good Intentions
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Investing in Real Estate
Real estate investments can be used to subsidize your training business and build up funds for retirement. By Kristin Pitzer…Million-Dollar Marketing Part 2: Social Media
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…
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