
Be Camera-Confident
Putting yourself out there on video can be intimidating, but it can also put your business on the next level.…
Unlock Your Full Potential Part 3: SMART Goals
The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…
Google Reviews
Use reviews to build your visibility and your business. By Jennifer Paulson When acquiring new customers, we’ve established that most…
A Matter of Respect Part 3: A Change in Focus
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
Social Media Audit
Reviewing your social media past and present can help build your brand for the future. By Lauren Mack Have you…
Multiple Personalities of the Non Pro Part 4: Poor-Loser Larry
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Professionals Need Coaching, Too, Part 3: What to Look For
Nobody knows everything about everything—unless you’re the coach. By Megan Arszman This is it. You’ve hung your shingle; you’ve entered…
Investing in Real Estate
Real estate investments can be used to subsidize your training business and build up funds for retirement. By Kristin Pitzer…
Take the Community Spotlight
Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…
Keep Tabs on Your Competition
As an NRHA Professional, competition is at the core of your business. But understanding your competition is also valuable outside…
The Spin on Sponsorships Part 4: Signage at Shows/Clinics
Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…
Media Kits: How and Why
A media kit could help boost your business, from gaining customers to partnering with sponsors to becoming a reliable resource.…
The Art of Reinvention Part 2: How to Use Your Network
Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
Sponsorship Starters
Learn how top riders create and maintain willing partnerships. By Lauren Stanley Do you dream of being a top competitor…
Build a Better Team
You’ve hired the right people to support your business. Now, what can you do to help them work together to…
Delegate to Do More
Use these tips to do more every day. By Jennifer Paulson When you own your own business, it’s easy to…
Unlock Your Full Potential Part 2: Getting Started and Finding a Coach
The key to leveling-up your business could lie in hiring a professional coach to help get you on track. By…
Planning Time Away
You have to make time to recharge so you can be the best trainer, coach, and horseman. By Katie Navarra…
Master the Mayhem Part 4: Better-Than-the-Rest Billie
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
Thinking Outside the Circles Part 2: Coaching and Clinics
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
The Social Cowboy Part 1: Beyond Social Media
Leverage major events and hot topics to your advantage on social media. By Kristin Pitzer On August 17, 2019, fans…
Multiple Personalities of the Non Pro Part 5: Big-Dreams Darcy
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
Crisis Communication Part 4: You Get Hurt
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
Prosper Like a Pro Part 2: Expect the Unexpected
In this four-part series, learn to manage your finances so you can achieve your goals as a trainer and business…
When Clients Don’t Pay
Recovering money from nonpaying clients can be difficult, but by taking certain measures to protect yourself, you can prevent it…
Your Business Structure Matters
Have you chosen the best business entity for your operation? By Jennifer Paulson A 2021 NRHA Professionals’ Survey pointed out…
Crisis Communication Part 1: Devastating Weather Event
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
All Eyes on You
…Or at least your social media. By Jennifer Paulson Your social media posting game is strong. You’ve figured out a…
A Matter of Respect Part 2: A Commitment to Horsemanship
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…No Place Like Home Part 6: Create Separate Spaces
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
6 Can’t-Skip Social Media Tips
Remember these easy hints for better traction on social media. By Jennifer Paulson Advice for social media is pretty easy…
Are You Actually Covered Part 1: DIY Contracts and ‘Inherent Risk’ Sigs
It might seem like having any generic contract or liability release will cover your needs, but not all of them…
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