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  • Creating Culture Part 1: What Is Culture?

    The culture of your business has nothing to do with museums or world travel. It’s all about how you treat…
  • New Year Marketing Calendar

    Start your New Year on solid footing by planning for marketing success. By Jennifer Paulson The beginning of the year…
  • The Art of Reinvention Part 2: How to Use Your Network

    Sometimes life requires you to pivot your career. Here are three NRHA Professionals who’ve done it with great success. By…
  • Your Financial Training Plan Part 1: The Futurity Plan

    Prepare for your future with tailored retirement plans for each stage of your career.  By Carrie Volmer, With Alexis Bennett…
  • Million-Dollar Marketing Part 1: Branding

    Advertise and market like a millionaire with tips from some of the best in the performance-horse business.  By Megan Arszman…
  • Winter Marketing Ideas

    Heat up your marketing efforts this winter with these thought-starters. By Jennifer Paulson The first of the year brings a…
  • Winter Social Media Starters

    Take advantage of a slower show schedule to plan your marketing strategy for the year.  By Jennifer Paulson Even setting…
  • Prosper Like a Pro Part 2: Expect the Unexpected

    In this four-part series, learn to manage your finances so you can achieve your goals as a trainer and business…
  • No Place Like Home Part 2: Simplify the Layout

    Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…
  • Curb Appeal Matters Part 2: Worth the Effort

    By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…
  • When the Horse Doesn’t Work Part 1: Mange Expectations and Voice Your Concerns

    Maintain your relationship with your customer, even when their investment turns out differently than expected. By Jennifer Paulson Helping your…
  • Are You Actually Covered Part 2: The Assumptive Contract and the Form Document

    It might seem like having any generic contract or liability release will cover your needs, but not all of them…
  • Prioritize Your Mental Health Part 1: Find Exercise

    Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
  • In It for the Long Run Part 3: Honesty and Equity

    Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…
  • Picking a Partnership

    If you’re interested in co-owning a horse, make sure you have the right partnership in place before money exchanges hands. …
  • Marriage, Finances, and Conflict

    Don't let your relationship suffer. Consider these five tips. By Jennifer Paulson Debt and finances are top two reasons former…
  • Prioritize Your Mental Health Part 2: Create Boundaries

    Your own health can find itself at the bottom of your to-do list, but for a successful business and a…
  • Learn Together Part 2: Legal Standards

    How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
  • Multiple Personalities of the Non Pro Part 4: Poor-Loser Larry

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • Investing in Real Estate 

    Real estate investments can be used to subsidize your training business and build up funds for retirement. By Kristin Pitzer…
  • Million-Dollar Marketing Part 3: Traditional Marketing Campaigns

    Advertise and market like a millionaire with tips from some of the best in the performance-horse business.  By Megan Arszman…
  • Summer Marketing Ideas

    Use these thought-starters for your seasonal marketing efforts. By Jennifer Paulson There’s a lot going on around the barn and…
  • Learn Together Part 3: How a Group Could Help You

    How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
  • SafeSport for All

    Use this government program to add credibility to your business. By Jennifer Paulson Do you have youth riders in your…
  • 2023 Horseman of the Year: Nathan Piper

    Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…
  • Broadening Horizons: Linde von Koeding

    Working abroad can have a big impact on your business. By Abigail Boatwright As an up-and-coming trainer, so much value…
  • What Happens If I Get Hurt?

    How will you keep your business afloat if you’re injured? Learn how accident insurance is an affordable investment that can…
  • Multiple Personalities of the Non Pro Part 6: Stage-Fright Stacy

    How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
  • Timeliness Matters

    In all things involving your business, being punctual can make or break your operation. This is especially true when it…
  • What Goes Into a Will?

    Check your will against this list, or let it guide you as you write your will. By Jennifer Paulson Talking…
  • Find Your Realtor

    The right realtor for your needs depends on many factors. Amy Rushing, an experienced horse-property realtor, shares her tips. By…
  • Hacked!

    Your social media account has been hacked. What’s next? By Jennifer Paulson It can happen to accounts of all sizes,…

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