Invest in Yourself Part 2: Be Your Own Client
It’s important to think outside the saddle to preserve your future. By Megan Arszman All it takes is one misstep.…SafeSport for All
Use this government program to add credibility to your business. By Jennifer Paulson Do you have youth riders in your…Take the Community Spotlight
Community publications and media can be the sweet spot to promote your business locally. By Jennifer Paulson When you think…
Crisis Communication Part 4: You Get Hurt
When faced with a worst-case scenario, how will you share information with your clients? By Katie Navarra When everything is…
Planning for Worst-Case Scenarios Part 4: Saving for Long-Term Care
Illnesses, accidents, and emergencies can leave a horse’s future in limbo. Whether it’s your own horses or your client’s horses,…
Social Media Audit
Reviewing your social media past and present can help build your brand for the future. By Lauren Mack Have you…
Master the Mayhem Part 1: Can-Do-Better Candace
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…
A Matter of Respect Part 3: A Change in Focus
Part of being an ethical professional is respecting your horses and your sport. By Jennifer Paulson When did your passion…
Thinking Outside the Circles Part 1: Judging
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…Picking a Partnership
If you’re interested in co-owning a horse, make sure you have the right partnership in place before money exchanges hands. …Learn Together Part 3: How a Group Could Help You
How can collaboration, shared experiences, and learning from each other’s experiences enhance your business? One ‘group study’ expert (who’s also…
Are You Actually Covered Part 1: DIY Contracts and ‘Inherent Risk’ Sigs
It might seem like having any generic contract or liability release will cover your needs, but not all of them…
How’s Your Profile?
Did you know you have a profile on nrha.com? Check it out for yourself by clicking the Resources tab and…No Place Like Home Part 2: Simplify the Layout
Six suggestions that will entice customers to choose your barn as home for their horses. By Kaycie Timm When it…Fall Marketing Ideas
Plan your social media and marketing efforts ahead with these thought-starters for the fall season. By Jennifer Paulson Fall is…Defamation or Opinion?
As the reining industry grows and expands into new territory, as a professional, you might find yourself the subject of…Prioritize Your Mental Health Part 1: Find Exercise
Your own health can find itself at the bottom of your to-do list, but for a successful business and a…In It for the Long Run Part 1: Communication
Keeping long-term customers does many things for your business, outside of provided reliable income. Three NRHA Professionals share their tips…Million-Dollar Marketing Part 3: Traditional Marketing Campaigns
Advertise and market like a millionaire with tips from some of the best in the performance-horse business. By Megan Arszman…
For the Long Haul
Very few long-term customers stay in your barn by chance. Here’s how to facilitate and grow your customers to stick…
Master the Mayhem Part 2: Social-Savvy Sarah
Learn to handle the five most common client-trainer conflicts. By Kelley Forseth, With Alexis Bennett Dinners; long days and nights…2023 Horseman of the Year: Nathan Piper
Five stand-out pros set the bar high for the reining industry, from youth riders to the highest-level open competitors. By…Curb Appeal Matters Part 3: Function Over Form
By keeping their properties in the best shape possible, NRHA Professionals can make good first impressions on clients and preserve…
Broadening Horizons: Linde von Koeding
Working abroad can have a big impact on your business. By Abigail Boatwright As an up-and-coming trainer, so much value…Lesson (Horses) for Success Part 3: Value-Added Benefits
Could your training program benefit from having lesson horses? This four-part series might help you say 'yes' to lesson horses.…
Quiet Quitting
Don't let employees fall through the cracks. By Jennifer Paulson You’ve probably seen the buzz about a concept called “quiet…
2023 NRHA Professionals of the Year
Learn more about the recipients of these awards—chosen by their peers—and how they’ve built their careers to this level. By…
Thinking Outside the Circles Part 3: Selling and Catch-Riding
NRHA Professionals are learning to branch out from strictly training horses to help pay the bills. Could a side hustle…
Say the Right Thing Part 4: Tough Questions
When faced with voice recorders and cameras, it can be tough to get the words out right. But it’s critical…Multiple Personalities of the Non Pro Part 3: Micromanaging Mary
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…The Spin on Sponsorships Part 3: Sponsor Seminars at a Facility
Help your affiliate find sponsorships for shows, clinics, and other events with these tips. By Katie Navarra Sponsorships are vital…Multiple Personalities of the Non Pro Part 6: Stage-Fright Stacy
How to handle the wide variety of moods your non pros might have while competing. By Megan Arszman Working with…
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